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Mike & Mike’s Digital Stand
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Brief

Mike & Mike’s Organics is the only non-farm-based distributor of fresh organic goods in Ontario. Since 2004, a commitment to authenticity and freshness has made Mike & Mike’s successful, also naming it one of Canada’s 50 Best Managed Companies.
 
Mike & Mike’s Organics approached Dolce Media group to create a marketing tool that would promote their new book: Mike & Mike’s Organics Plant-Based Recipes.

Insight

Digital ads have risen in popularity within the advertising world, as they have proven to be effective in facilitating successful advertising and marketing campaigns.

Solution

Dolce Media Group designed a custom standalone ad display. This innovative digital screen and brochure stand showcased visuals from Mike & Mike’s Organics Plant-Based Recipes cookbook. The standalone ad not only serves as a digital ad for the recipe cookbook, it was also designed to hold copies of the cookbook for customers to take. Standalone ads were located at all Nature’s Emporium store locations. Nature’s Emporium is one of the leading natural organic food supermarkets in Ontario. This partnership is ideal, as it serves Mike & Mike’s Organics’ target audience.

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